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Alex McPherson


VP analyst and Director of Business Intelligence at Methods+Mastery, a FleishmanHillard company.

Across his 12-year career in public relations, social analytics, and brand strategy he's produced award-winning work, including a 2020 and 2021 Golds for ‘Best use of social media measurement’ from the International Association for Measurement and Evaluation of Communication (AMEC). In 2021 Methods+Mastery won AMEC’s Large Agency of the Year. 

He's served dozens of diverse and innovative brands including YouTube, Google, Mcdonald's, IBM, Credit Karma, Nintendo, and the U.S. Navy.