Speakers from 2019

Sandra Charet

"Career Advancement"

Friday, May 31, 12:30 - 2:30 p.m.

Sandra Charet is the President and Sr. Executive Recruiter for PR at Charet and Associates.

Keith Green

"Storytelling in Sports, Entertainment and Non-Profit PR"

Friday, May 31, 3 - 3:45 p.m.

Keith Green is an accomplished marketing communications pro; dynamic speaker, storyteller, teacher and mentor; and the founder of Autism MVP.

Rick Lombardo

"Communicating in the Age of the Fourth Industrial Revolution: How Artificial Intelligence Affects Communicators"

Saturday, June 1, 1:15 - 2 p.m.

Rick is the US Director of Media Intelligence with LexisNexis, with over 20 years of experience in media monitoring and analysis solutions. He works directly with sales teams and clients to design, set up, and deliver customized media monitoring analysis programs.

Jessica Modkins

"Successful Brand Development with the X-Factor: Humanity"

Saturday, June 1, 10 - 10:45 a.m.

Jessica Modkins is an accomplished brand influencer, thought leader and social curator.

Leo Morejon

"Influence Matters - An Overview of Influencer Marketing, Why it's Important, and How to Succeed"

Saturday, June 1, 9 - 9:45 a.m.

Leo Morejon is an award-winning marketer, podcaster, educator known for the Oreo Super Bowl Tweet, Build & Inspire and public speaking.

Dave Olsen

"Software Skills Training"

Friday, May 31, 12:30 - 2:30 p.m.

Dave Olsen has been a marketing technologist with the University Relations - Digital Services unit at West Virginia University (WVU) for the last sixteen years.

Hugo Perez

"The Secret Sauce – Telling Brand Stories that Come to Life"

Friday, May 31, 4 - 4:45 p.m.

Hugo Perez is the Chief Creative Strategist at Local Boy Creative.

Neal Stewart

Closing Keynote - "Branding in the Beer Business"

Saturday, June 1, 6:30 - 7:30 p.m.

Neal Stewart is the Vice President of Marketing at Dogfish Head Craft Brewery in Milton, Delaware.

Jacelyn Swenson

Opening Keynote - "AI: Benefits for Communicators"

Friday, May 30, 11 a.m. - Noon

Jacelyn Swenson is the Leader of Strategic Partnerships and Events for Corporate Communications at IBM

Josh Wilson

"Breaking into the Data-Driven Marketing World"

Saturday, June 1, 11 - 11:45 a.m.

Josh Wilson is a data-driven marketing executive for community-focused financial institutions. He currently serves as Vice President of Marketing for Whitefish Credit Union, the largest credit union in Montana. Josh is passionate about combining data-driven marketing strategies with authentic content to provide measurable success.

Alumni Panel

"From Undergrad to Industry- What Should Today's Undergraduate Students Be Doing Before They Complete Their Bachelor's?"

Friday, May 31, 9:30 - 10:45 a.m.

Learn the secrets to launching a successful career after graduation from a panel of IMC Alumni featuring Dionne Allen, Stephanie Katcher and Eric Winkfield.