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Secret Sauce of Marketing Career Success: Change Management
Wednesday, June 17
Technology is rewriting the marketing playbook. Once mighty companies are becoming obsolete and the marketing profession is rapidly changing. Some will thrive in this environment and it can absolutely be you! Join us for a discussion on managing change – the secret sauce that can make or break career success. Learn the principles of change management and how you can apply them in your work and in your own personal transformation journey.
Sr Marketing Consultant, The Pedowitz Group
Paul learned to embrace and then lead change over a 17-year career at Microsoft Corporation, during one of the most well-documented, closely-watched transformations stories in modern business history. "Get comfortable with being uncomfortable" is some of the best advice he's received.
Partner & Chief Strategy Officer, The Pedowitz Group
Debbie is a nationally recognized speaker, thought leader and innovator, with more than 30 years of experience applying strategy, technology and process to help B2B companies drive revenue growth. She is the author of the award winning book – “Rise of the Revenue Marketer” and the soon to be released, “From Backroom to Boardroom – Earn Your Seat with Strategic Marketing Operations.”
VP & Principal, Customer Engagement and Digital Transformation, The Pedowitz Group
Colby has worked in consulting for most of her career, first with a leadership development company, and then with TPG for the last 7 years. She helps companies of all sizes from global enterprise to mid-market industry leaders achieve digital marketing transformation.