Upcoming Sessions and Recordings

Making genuine connections is one of the best ways to stand out in a competitive digital world. As a result, brands are adapting their traditional messaging to connect with consumers at a deeper level. Watch the recording where this panel explored the authenticity boom, a recent trend in the marketing communications industry.

What is the future of the marketing communications industry? Join us for a panel discussion on Friday, June 3, 2022, featuring industry pros Brandi Boatner, Sukhi Sahni and Ruth Stevens to exercise some future-casting on our rapidly changing industry.

Higher Education needs marketers who are knowledgeable in the nuances of student recruitment and institutional branding, all with an integrated approach. Learn how to understand your audiences, and leverage your institution’s brand to create strong campaigns that reach them in their unique student journeys. Join Jennifer Gish, Jaime Hunt and Kristin Meeks for “The Ins and Outs of Higher Education Marketing.”

The most rewarding and challenging part of a career in healthcare communications is that there is life at the other end. The decisions you make and the information you share can bring comfort, evoke action or inspire change that actually affects a person’s livelihood. It’s an important job and it’s in-demand as the nation grapples with a pandemic and an influx of misinformation. Hear from Maya Tretheway, Karlie Belle Price, Maddie Earnst and Nikky Luna about their day-to-day and the importance of healthcare communicators.