Watch the recording:
If you want to make sure your campaigns stand out, you can't afford to overlook the importance of an impactful creative strategy. Our panel of seasoned experts will give you advice on how to overcome imposter syndrome, find inspiration and create messaging that truly resonates with your audience. They’ll share personal experiences, practical tips and proven strategies to help you build your confidence and stay curious, all while learning how to build impactful marketing campaigns. Watch the recording to learn more.
In this session, you’ll learn how to:
- Overcome imposter syndrome to build confidence in your creative abilities
- Find inspiration through research, experimentation, and collaboration
- Develop messaging aesthetics that connect with your audience and balance creative expression with strategic goals
Looking to learn more? Check out Find Your Creative Spark: A Masterclass in Creative Ideation and the Process for Communication Strategy Development. This 6-week online course will help you build your creative confidence, learn new techniques and discover the “big idea.” At the end, you’ll receive a WVU Badge to add to your resume.