Upcoming Sessions and Recordings

During a time of perhaps unprecedented uncertainty for our industry, marketing trends for 2021 may seem unpredictable and full of maybes. The WVU Reed College of Media's Online Marketing Communications Programs are partnering with Comm(s) Fest to bring together marketing experts to predict trends as we look into an uncertain future.

In the wake of recent acts of violence against the Black community, another social justice movement has taken hold in the United States. As many Americans explore their individual roles in this movement, how can marketing and communications professionals use their specific skills to both effect change within their organizations and communicate an obligation to diversity, equity and inclusion to their constituents?

With the COVID-19 global pandemic creating new challenges in the industry, preparing to enter an uncertain job market can feel daunting. With limited companies hiring, new grads and those looking to make a career shift will need to stand out from the crowd. In this special Integrate Online panel discussion, industry experts will share proven effective and creative personal branding strategies that will help you differentiate yourself in a career search in these unprecedented times.

The COVID-19 global pandemic has had a significant impact on higher education. University administrators have had to make tough decisions on the fly, cancelling in-person classes and graduations, safely moving students out of residence halls, training faculty how to teach and students how to learn online, keeping prospective students engaged without bringing them to campus, enhancing technologies so employees can work remotely - all while alleviating fears and reassuring students, families, faculty and staff. This can only be successful with good communication and appropriate communication channels. Our featured guests share how these decisions were made, the challenges and successes, what the higher ed environment looks like now and how all of this might permanently change things for the future.